Strategic Product Designer based in 🇪🇸 Madrid, Spain
Product Designer based in 🇪🇸 Madrid, Spain
If what you expect from a designer is painting screens, close this tab.
If you want someone who understands your business and helps you design your product to extract maximum value across horizons 1, 2 and 3, keep reading.

Product Discovery & Audit
Discovery and research with a dual audit — UX and strategy — on your experience, your business model and your competitors. I leave the problems defined and a clear map of priorities and opportunities to move forward without wasted work.

End-to-end Product Design
I design the system and interface that align incentives between users and business — from scratch or redesigning what you already have to improve your conversion. Simple, scalable solutions adapted to your stack: from Figma to front-end code.

Dev-ready Design System
The design system that makes your product a coherent whole — to ship every interface decision with agility, full control and agentic integration.

Fractional Design Partner
Design, strategy and build partner: we define the roadmap, prioritize and decide with a business lens, from discovery to implementation.